How the Inuvi App Collects, Uses, and Shares Data

The Inuvi mobile application (“the App”) collects and processes only the minimum data required to generate your health readings. This section explains how the App accesses, collects, uses, stores, and shares data.

 

Data the App Collects

The App does not collect your name, address, phone number, email address, or any other direct identifiers.

The App only collects the following limited categories of data:

a. Demographic data you provide

Used solely to support the accuracy of the health measurement algorithms:

• Age
• Sex
• Height

 

These values are not used to identify you and are kept only long enough to complete your reading and provide your result.

 

b. Signal data for your reading

To generate your pulse rate and blood pressure readings, the App uses Lifelight’s certified measurement technology.

• Signal data is processed in real time and not stored or saved
• The App does not create or store facial recognition templates or biometric identifiers

 

c. Technical and device data

Used only for performance and diagnostics:

• Device model and OS version
• Basic network information
• App performance and crash data

 

No device identifiers are collected for advertising or tracking.

 

How the App Uses Your Data 

The App uses your data only for:

• Generating your health readings using Lifelight’s certified technology
• Displaying your measurement results directly to you
• Ensuring the App functions correctly and securely

 

The App does not use your data for advertising, profiling, or marketing.

How Your Data Is Shared 

a. Measurement results

Your measurement results are not shared with anyone other than you. They are displayed only within the App on your device.

 

b. Processing partners

Certain data is shared only where necessary to provide your reading:

• Demographic data (age, sex, height)
• Non-identifiable signal data

 

These are securely sent to Lifelight’s processing service solely so the measurement calculation can be performed and returned to the App. Lifelight does not receive your name, contact details, or any personal identifiers.

 

c. Hosting and infrastructure providers

We use secure cloud and technology providers to operate the service. They cannot use your data for their own purposes.

We do NOT:

• Sell your data
• Share your measurements with insurers, employers, or any external organisation
• Share identifiable data with Lifelight or any other party

 

Data Retention

• Signal data used to generate your reading is processed in memory and never retained
• Demographic data (age, sex, height) is retained only long enough to generate your reading
• Measurement results remain only on your device unless you choose to share them yourself

 

Security Measures

We apply appropriate technical and organisational measures to protect your data, including:

• Encryption of data in transit and at rest
• Access controls and secure SDK integration
• Monitoring and testing of systems to ensure data security

 

Your Rights

Depending on your jurisdiction, you may have rights to:

• Access your data
• Request correction or deletion
• Restrict or object to certain processing
• Withdraw consent

 

Details of how to exercise these rights are available in the main Inuvi Group Privacy Policy.

 

Children’s Data

The App is not intended for users under 18.